BDS facilitated a year-long process, including outreach to widely diverse constituencies including business leaders, social service agencies, neighborhood associations, downtown residents and workers, government employees, and elected officials, as well as internal planning sessions with task forces, influential community advisors, and the DSA Board of Trustees. BDS designed the overall process, facilitated all planning sessions, synthesized issues, and guided the decision-making processes among key leadership. The DSA’s Strategic Planning Process identified four fundamental assets, including: a Stunning Natural Setting, Platform for Innovation, Super regional Center, and Arts & Culture.